Yesterday (November, 29th, 2021) the shareholders of ION Acquisition Corp 2, Ltd. voted in more than 97% of the votes to approve the transaction of acquisition Innovid. Inc, a leading connected TV company that is a delivery and measurement platform.
Resources:
https://www.businesswire.com/news/home/20211129005776/en/IACB-Shareholders-Vote-to-Approve-the-Proposed-Business-Combination-with-Innovid
https://www.campaignlive.com/article/innovid-trades-nyse-ctv-ticker/1734625
“CTV advertising, while it’s growing gangbusters, is still a small minority of total TV ad spending, and it will remain a small portion for some time,” Mr. Nollen said. That means there is ample room for numerous players to provide various services in the space, he said.
Source: https://www.wsj.com/articles/innovid-shares-rise-in-market-debut-11638379142
